Don't Give Your Customers Too Many Options

Most service business owners think that more availability equals more customers. Travis Webb and Mairead, the team behind Yo-Do Software, are here to tell you the opposite is true — and the research backs them up.

In this webinar, Limiting Choices: Improving Efficiency, Travis and Mairead dig into a concept rooted in behavioral psychology called the "agony of choice." Drawing on a well-known jam study (yes, jam), they show why overwhelming your customers and employees with too many options is silently hurting your conversions, your retention, and your team's wellbeing.

They cover:

• Why a calendar full of open slots is actually a friction problem, not a feature
• How "contiguous scheduling" protects your employees from burnout
• What a healthier booking experience looks like for customers — and what Yo-Do's own software does about it

Watch the full webinar below, and see exactly how Yo-Do's availability management tools help service businesses limit the noise and convert more bookings.

If you'd rather read our blog on this topic, check it out here.

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